SHAPE

WHAT´S

NEXT

AMSTERDAM

Bao Buns, Kimchi und Edamame.

16-18

SEPT 26

#SWNXT

DESIGN

JOURNEY

#SWNXT DESIGN JOURNEYs

SWNXT IS A CURATED EXPLORATION OF THE PLACES, PEOPLE AND IDEAS SHAPING THE FUTURE OF HOSPITALITY, WORK AND REAL ESTATE.

WE BELIEVE THAT THE NEXT WAVE OF INNOVATION WILL EMERGE FROM INTENTIONAL ENVIRONMENTS WHERE LEARNING, HUMAN CONNECTION AND SERENDIPITY INTERSECT.

THROUGH CURATED JOURNEYS, RESEARCH DIALOGUES AND BEHIND-THE-SCENES ENCOUNTERS, WE EXPLORE WHY SOME PLACES BECOME MAGNETS FOR PEOPLE, IDEAS AND OPPORTUNITY.

BY CONNECTING HOSPITALITY, DESIGN, CULTURE AND BUSINESS, SWNXT DECODES THE OPERATING SYSTEMS OF SUCCESSFUL PLACES—AND IDENTIFIES TRANSFERABLE PATTERNS FOR PLACES WHERE PEOPLE WANT TO BE AND THAT PERFORM.

SERENDIPITY IS STRATEGIC.

SWNXT IS FOUNDED AND CURATED BY

Philipp Kirnbauer

THE FUTURE OF HOSPITALITY 

Rotes Neon-Schild
Bunter, handgefertigter Holzvogel

MEET THE SPEARHEADS

WHY JOIN US ?

BY RETHINKING HOSPITALITY, RETAIL AND WORKPLACE EXPERIENCES, YOU'LL GAIN FRESH PERSPECTIVES ON CREATING IMPACTFUL SPACES. OUR DIVERSE PROGRAMME AND PARTICIPANTS WILL SPARK INNOVATION AND SHARE BEST PRACTICES, HELPING US EXPLORE CORPORATE HOSPITALITY, REAL ESTATE STRATEGY AND PEOPLE EXPERIENCES. WITH TECHNOLOGICAL CHANGE AT THE FOREFRONT, SHAPE WHAT'S NEXT WILL EQUIP YOU TO NAVIGATE AND SHAPE THIS NEW ERA WITH CONFIDENCE.

>> HOSPITALITY

>> DESIGN

>> REAL ESTATE

IT ALL BEGAN IN BOSTON, FEBRUARY 2024.

LED BY RAPHAEL GIELGEN, A GROUP OF PIONEERS FROM ARCHITECTURE, HOSPITALITY, RETAIL, AND FUTURE FORESIGHT EMBARKED ON A TRANSFORMATIVE JOURNEY TO BOSTON. WE EXPLORED THE MIT MEDIA LAB, BOSTON DYNAMICS, MIT THE ENGINE, OTHER TOMORROWS, AND REALTIME ROBOTICS.

THIS JOURNEY CHANGED OUR PERSPECTIVE AND INSPIRED THE CREATION OF "SHAPE WHAT'S NEXT,"

#SHAPEWHATSNEXT (#SWNXT )

OUR MISSION IS TO GATHER SPEARHEADING MINDS FROM DIVERSE DOMAINS, JOINING A JOURNEY TO EXTEND THEIR KNOW-HOW AND EXPLORE THE SOURCES OF INNOVATION & ENTREPRENEURSHIP.

about :

PHILIPP KIRNBAUER

I FOUNDED AND CURATE #SWNXT AND I BELIEVE CO-CREATION AND AUTONOMY DRIVES INNOVATIVE GLOBAL COLLABORATIONS.

WITH OVER 20 YEARS AS A DESIGN DIRECTOR, I MANAGE COMMERCIAL INTERIOR PROJECTS FROM CONCEPT TO COMPLETION, SPECIALIZING IN PUBLIC SPACES, BUSINESS LOUNGES, AND CONTRACT CATERING.

I HAVE A STRONG TRACK RECORD OF PROFITABLE GROWTH IN EUROPEAN MARKETS. I FOCUS ON HOSPITALITY DESIGN AND BUSINESS MODELS.

I ENJOY COLLABORATING WITH LEADING BRANDS , UNIVERSITIES AND CULTURAL PIONEERS THRIVING IN PEOPLE-CENTRIC ENVIRONMENTS

Schwarze und weiße Fotografie eines Mannes mit Brille, der im Dunkeln in einem Raum nach Dokumenten sucht.
Ein blauer Tisch mit einer kleinen Vase mit Lavendel, umgeben von weißen Stühlen mit rot-weiß und blau-weiß gestreiften Sitzkissen, auf einem gepflasterten Boden.

SPOTS FROM AMSTERDAM JOURNEY :

#SWNXT Amsterdam Journey

16–18 September

AMSTERDAM IS ONE OF EUROPE'S MOST INTERESTING CITIES FOR THE FUTURE OF HOSPITALITY, WORKPLACE, RETAIL AND URBAN EXPERIENCE.

THIS SWNXT JOURNEY BRINGS TOGETHER SELECTED CORPORATE THOUGHT LEADERS, REAL ESTATE DEVELOPERS, DESIGNERS AND HOSPITALITY LEADERS TO EXPLORE THE OPERATING SYSTEMS BEHIND SOME OF THE CITY'S MOST RELEVANT CONCEPTS — FROM FOUNDER-LED HOSPITALITY TO CORPORATE CAMPUS EXPERIENCE AND STRATEGIC WORKPLACE DESIGN.

PROGRAMME

__________________________________________

16 Sept Evening Arrival in Amsterdam / Dinner tbd

17 Sept Morning Corporate Hospitality Experience

17 Sept Lunch tbd

17 Sept 14:00 Younique Office with Sven Sallaerts

17 Sept 15:00 Amsterdam Insider Tour (Sven)

17 Sept 17:00 Hotel

17 Sept 19:00 ‍ ‍Dinner Experience

18 Sept Morning Corporate HospitalityExperience

18 Sept Lunch Powerplant Workshop + Lunch

18 Sept 16:00 Programme ends

_________________________________________

THE JOURNEY FOCUSES ON HOW HOSPITALITY CREATES ATTRACTION, BELONGING, BRAND EXPERIENCE AND SOCIAL VALUE — AND HOW THESE PRINCIPLES CAN BE TRANSFERRED INTO CORPORATE HOSPITALITY, WORKPLACE STRATEGY AND REAL ESTATE DEVELOPMENT.

Note: Destinations may shift due to weather or unexpected turns — just like any great journey

#RethinkRealEstate // HOSPITALITY DESIGN // EXPERIENCE

// CURATED SERENDIPITY

// GLOBAL COLLABORATIONS //

#RethinkRealEstate // HOSPITALITY DESIGN // EXPERIENCE // CURATED SERENDIPITY // GLOBAL COLLABORATIONS //

#SWNXT, CONNECT MINDS EXPLORING THE FUTURE OF HOSPITALITY

(#SWNXT)

Ein Mann macht ein Selfie in einem Raum mit pinkfarbenen, glasierten Fliesen. Er trägt eine schwarze Baseballmütze mit einem weißen Logo, Brille und ein schwarzes T-Shirt. Er hält ein schwarzes Smartphone und trägt eine Metallarmbanduhr.

SEPT 16-18 2026

We organize and coordinate visits and moderate them. We do not handle travel or accommodation. By filling out the form, you’re showing interest. This is just information, not an offer. You will receive an offer once you’ve shown interest.

per DAY

485 €

excl VAT/MWST

Programme Details:

  Date: Sept 16-09-26 

    Hotel: tbd

(meeting place only; accommodation not included)

Fee: €485 excl VAT per tour day

(excludes hotel accommodation, meals, beverages, taxi/tube ,etc..)

SEPT 16

        Arrival at 18:00, dinner together

SEPT_17/ 18_09-26

        2 Full tour days

Limited Availability:

Only a few spots remain available. Early booking is recommended as spaces will be allocated on a first-come, first-served basis.

Please note*:

The fee of €485 excl VAT per tour day covers organisational costs only and does not include hotel accommodation, meals, beverages, taxi/tube rides, etc.

AMSTERDAM

>> INFO HERE // LIMITED SLOTS // RVSP

>> INFO HERE // LIMITED SLOTS // RVSP ✦



ANY QUESTIONS ?

>> RVSP >>

We organize and coordinate visits and moderate them. We do not handle travel or accommodation. By filling out the form, you’re showing interest. This is just information, not an offer. You will receive an offer once you’ve shown interest

Büro oder Workshop-Raum mit bunten Tischen, Küchenutensilien und einem großen orangefarbenen Hintergrund mit dem Schriftzug 'SPACEDUMPING' und einer Illustration eines Dinosauriers, der eine Schüssel hält.