SHAPE
WHAT´S
NEXT
AMSTERDAM
16-18
SEPT 26
#SWNXT
DESIGN JOURNEY
THE FUTURE OF HOSPITALITY
#SWNXT IS A DESIGN JOURNEY
#SWNXT REPRESENTS A FORWARD-THINKING MOVEMENT AND COLLABORATIVE EXPLORATION OF HOW HOSPITALITY AND SPACES CAN EVOLVE THROUGH DESIGN, CULTURE, AND INNOVATION. SERENDIPITY IS STRATEGIC
THROUGH IMMERSIVE LEARNING IN CITIES LIKE LONDON, COPENHAGEN, MUNICH, BOSTON, TOKYO, AND KYOTO, WE EXPLORE BEST PRACTICES AND INSPIRING ENVIRONMENTS THAT TURN CHALLENGES INTO OPPORTUNITIES.
WE CONNECT MINDS AND EXPLORE HOW ART, MUSIC, FASHION, AND CULTURE CAN ELEVATE HOSPITALITY INTO A DRIVER OF CONNECTION, CREATIVITY, AND CULTURAL IMPACT.
#SWNXT IS FOUNDED AND CURATED BY
VIBRANT ECOSYSTEMS OF CITIES IS IDEAL FOR EXPLORING THESE QUESTIONS. WITH A SMALL GROUP OF EIGHT TO TWELVE PARTICIPANTS, WE WILL DIVE INTO COPENHAGEN'S CREATIVE AND INNOVATIVE LANDSCAPE, TRANSFORMING CHALLENGES INTO OPPORTUNITIES.
WE WILL BE VISITING BEST-PRACTICE LOCATIONS AND INSPIRING PLACES THAT SHAPE SUCCESSFUL, THRIVING BUSINESSES AND VIBRANT CULTURES.
#SWNXT IS FOUNDED AND CURATED BY
Philipp Kirnbauer
MEET THE SPEARHEADS
WHY JOIN US ?
BY RETHINKING HOSPITALITY, RETAIL AND WORKPLACE EXPERIENCES, YOU'LL GAIN FRESH PERSPECTIVES ON CREATING IMPACTFUL SPACES. OUR DIVERSE PROGRAMME AND PARTICIPANTS WILL SPARK INNOVATION AND SHARE BEST PRACTICES, HELPING US EXPLORE CORPORATE HOSPITALITY, DATA STRATEGY AND PEOPLE EXPERIENCES. WITH TECHNOLOGICAL CHANGE AT THE FOREFRONT, SHAPE WHAT'S NEXT WILL EQUIP YOU TO NAVIGATE AND SHAPE THIS NEW ERA WITH CONFIDENCE.
>> HOSPITALITY
>> DESIGN
>> REAL ESTATE
IT ALL BEGAN IN BOSTON, FEBRUARY 2024.
LED BY RAPHAEL GIELGEN, A GROUP OF PIONEERS FROM ARCHITECTURE, HOSPITALITY, RETAIL, AND FUTURE FORESIGHT EMBARKED ON A TRANSFORMATIVE JOURNEY TO BOSTON
WE EXPLORED THE MIT MEDIA LAB, BOSTON DYNAMICS, MIT THE ENGINE, OTHER TOMORROWS, AND REALTIME ROBOTICS.
THIS JOURNEY CHANGED OUR PERSPECTIVE AND INSPIRED THE CREATION OF "SHAPE WHAT'S NEXT,"
#SHAPEWHATSNEXT ( #SWNXT)
OUR MISSION IS TO GATHER SPEARHEADING MINDS FROM DIVERSE DOMAINS, JOINING A JOURNEY TO EXTEND THEIR KNOW-HOW AND EXPLORE THE SOURCES OF INNOVATION AENTREPRENEURSHIP.
WE ARE CULTURAL PIONEERS, SPEARHEADS, AND TRAILBLAZERS
HELLO I am:
PHILIPP KIRNBAUER
I FOUNDED AND CURATE #SWNXT AND I BELIEVE CO-CREATION AND AUTONOMY DRIVES INNOVATIVE GLOBAL COLLABORATIONS.
WITH OVER 20 YEARS AS A DESIGN DIRECTOR, I MANAGE COMMERCIAL INTERIOR PROJECTS FROM CONCEPT TO COMPLETION, SPECIALIZING IN PUBLIC SPACES, BUSINESS LOUNGES, AND CONTRACT CATERING.
I HAVE A STRONG TRACK RECORD OF PROFITABLE GROWTH IN EUROPEAN MARKETS. I FOCUS ON HOSPITALITY DESIGN AND BUSINESS MODELS.
I AM PASSIONATE ABOUT VINYL RECORDS, ARTS, AND SKATEBOARDING
I ENJOY COLLABORATING WITH LEADING BRANDS , UNIVERSITIES AND CULTURAL PIONEERS THRIVING IN PEOPLE-CENTRIC ENVIRONMENTS
SPOTS FROM AMSTERDAM JOURNEY :
SWNXT Amsterdam Journey
16–18 September
Amsterdam is one of Europe’s most interesting cities for the future of hospitality, workplace, retail and urban experience. This SWNXT Journey brings together selected corporate clients, real estate developers, designers and hospitality leaders to explore the operating systems behind some of the city’s most relevant concepts — from founder-led hospitality to corporate campus experience and strategic workplace design.
It is not a study trip in the traditional sense. It is a curated learning experience that connects exclusive site visits, founder insights, corporate hospitality cases and a strategic transfer workshop — designed to turn inspiration into applicable principles for future workplaces, mixed-use developments and real estate projects.
16 SeptEveningArrival in Amsterdam / Dinner tbd
17 Sept Morning Corporate Hospitality / Workplace Experience Slot – tbd
17 Sept LunchLunch tbd
17 Sept 14:00 Younique Office – Kick-off with Sven Sallaerts
17 Sept 15:00 Amsterdam Insider Tour with Sven Sallaerts
17 Sept 17:00 Hotel / Social Hub
17 Sept 19:00 Pesca Dinner Experience
18 Sept Morning Corporate Hospitality / Workplace Experience Slot – tbd
18 SeptLate morning / lunchPowerplant Workshop + Lunch
18 Sept15:00/16:00Programme ends
The journey focuses on how hospitality creates attraction, belonging, brand experience and social value — and how these principles can be transferred into corporate hospitality, workplace strategy and real estate development.
Note: Destinations may shift due to weather or unexpected turns — just like any great journey.
#RethinkRealEstate // HOSPITALITY DESIGN // EXPERIENCE
// CURATED SERENDIPITY
// GLOBAL COLLABORATIONS //
#RethinkRealEstate // HOSPITALITY DESIGN // EXPERIENCE // CURATED SERENDIPITY // GLOBAL COLLABORATIONS //
SEPT 16-18 2026
We organize and coordinate visits and moderate them. We do not handle travel or accommodation. By filling out the form, you’re showing interest. This is just information, not an offer. You will receive an offer once you’ve shown interest.
per DAY
485 €
excl VAT/MWST
Programme Details:
Date: Sept 17-09-26
Hotel: tbd
(meeting place only; accommodation not included)
Fee: €485 excl VAT per tour day
(excludes hotel accommodation, meals, beverages, taxi/tube ,etc..)
SEPT 17
Arrival at 18:00, dinner together
SEPT_18/ 19_09-26
2 Full tour days
Limited Availability:
Only a few spots remain available. Early booking is recommended as spaces will be allocated on a first-come, first-served basis.
„Please note*:
The fee of €485 excl VAT per tour day covers organisational costs only and does not include hotel accommodation, meals, beverages, taxi/tube rides, etc.
AMSTERDAM
>> INFO HERE // LIMITED SLOTS // RVSP
✦
>> INFO HERE // LIMITED SLOTS // RVSP ✦
ANY QUESTIONS ?
>> RVSP >>
We organize and coordinate visits and moderate them. We do not handle travel or accommodation. By filling out the form, you’re showing interest. This is just information, not an offer. You will receive an offer once you’ve shown interest
